Pre-Testie Bestie is the second phase of the Don’t Know? Don’t drink campaign encouraging women to stop drinking alcohol if there is any chance they could be pregnant.
Pre-testie Bestie is part of the Government’s efforts to tackle fetal alcohol spectrum disorder (FASD), which is estimated to affect up to 3,000 babies born each year in New Zealand.
In New Zealand, two out of every five babies born each year are a result of an unplanned pregnancy (24,000 births). Approximately half of women drink alcohol in early pregnancy before they know they are pregnant, inadvertently exposing their developing baby to risk.
The campaign aims to reduce alcohol consumption during early pregnancy by encouraging women to stop drinking if there is any chance they could be pregnant.
See New Zealand’s cross-agency FASD Action Plan for information about other FASD prevention activities.
See these FAQs for more information on FASD.
Alcohol and Pregnancy
Stop drinking alcohol if you could be pregnant, are pregnant or are trying to get pregnant. There is no known safe level of alcohol consumption during pregnancy.
Supporting the campaign
Resources are available in a digital toolkit for community organisations and others to promote Pre-Testie Bestie and FASD awareness messages. View the toolkit.
Information or if you have concerns about your drinking
- Alcohol Drug Helpline for free, confidential information, help and support - call 0800 787 797, visit their website, or free txt 8681.
- Or talk to your doctor or practice nurse.